Home >> Promotional Art >> Copywriting
Copywriting
Copywriting services at Optimistic Realism include: press releases, advertising copy, creative writing, technical writing, research reports, journalism, fiction, nonfiction, text editing, and more.
01 Almond Joy: Advertising campaign for the candy bar. View this campaign (3.9MB PDF will open in a new window).
02 University of Texas: Professional report titled, Big Idea Patterns of the Advertising Creative Process. View this report (2MB PDF will open in a new window).
03 Optimistic Realism: Web production workbook titled, Your Website Your Way - The Guide to Gaining Good Web Support, published in 2009. View the workbook (6.3MB PDF will open in a new window).
04 Visual Learning Systems: Professional report, written and illustrated by O.R.'s, Cabe Lindsay, as Marketing Director of VLS. Topic is linear perspective as a route to delivering automated three-dimensional map making. View the report (2MB PDF will open in a new window).
05 Common Ground: Marketing report and seasonal outlook for the organic produce distributor, published in 2004. View the report (1MB PDF will open in a new window).
06 Phish: Poem and/or song lyrics dedicated the jam band. View the poem (1MB PDF will open in a new window).
07 A Cappella: Opening scene script of original feature-length film. View the script (1MB PDF will open in a new window).
08 Hans and Hona: Creative fiction short story and promotional piece for Folgers coffee. View the story (1MB PDF will open in a new window).
09 McDonald Observatory: Marketing plansbook for the astronomical observatory. View the plansbook (5.2MB PDF will open in a new window).
10 Montana Fresh and Local: Creative nonfiction report, details the failures and triumphs faced by an organic produce farm and distributor at the verge of breaking the sustainability barrier and becoming one of the few successful produce channels in Montana. View the report (1MB PDF will open in a new window).
11 Don't Touch: Script from the short film. View the script (1MB PDF will open in a new window)
Additional Copywriting Projects
- Promotional copywriting for ad campaigns:
- Visual Learning Systems print ad - appeared in Geospatial Solutions magazine for the GIS industry
- Wyoming.com print ad - familiarizing Internet users with the new concept of high-speed Internet, in 2001, appearing in multiple newspapers throughout Wyoming
- Press releases:
- Visual Learning Systems press release - announcing use of VLS software by Jane Goodall Institute
- Visual Learning Systems press releases - gaining media exposure for the roll-out of its new software and the subsequent conference for software users
- Technical writing:
- Visual Learning Systems spec sheets - papers to familiarize clients with essential concepts of the software
